Questions to Ask Yourself Before Adding an eCommerce Option to Your Business
Whether you're a restaurant looking for more online orders or a manufacturer wanting to sell directly, eCommerce might be the tool you...
Digital Marketing Analytics for Absolute Beginners
When Cup O Content asks prospective clients what they hope to get from digital marketing, the most common answer is, "You tell me!" Why...
Is 90 Percent of Email Crap?
Have you ever heard of Sturgeon’s law? This adage, first penned by science fiction writer Theodore Sturgeon, was developed to defend the...
Consistently Producing Effective Blogs Isn’t as Hard as You Think
Does the thought of producing blogs every week give you a headache? You’re not alone. Even big companies get nervous when it comes time...
How Important is SEO? Pretty Important.
Improved SEO is one of the best ways to increase the visibility and success of your site. It’s hard to overemphasize this point. These...
Why Elon Musk Wanted to Buy Twitter, and Then Changed His Mind, and Then Got Sued
Some people want it all. But in America, our billionaires take “wanting it all” to a whole new level. Maybe that’s why a man with over...
How to Write SEO Friendly Blog Posts
We hear it all the time. “I want blogs because I want to improve SEO.” It seems that the marketing world has successfully communicated...
Beyond Pay Per Click: 9 Other Ways to Increase Search Engine Optimization
It always surprises us when marketing-savvy business owners don’t know what SEO means. After all, Search Engine Optimization, or SEO, is...
5 Ways to Create Better Business Content
The constant struggle in content marketing is balancing audience and business needs. We want the readers to enjoy the content, and come...
Why Meta Tags Matter
For all you non-geeks out there, meta tags are the descriptions that show up when you search for something on Google, Bing, or Yahoo....
