How to Build Your Own Lead Funnel and Get Your Prospects to Self-Identify
If email is vital to your business, you’ve probably looked into ways of building your address list by adding qualified leads. And if...
Who Cares About In-App Advertising?
There are so many ways to advertise online. A smart digital advertiser can choose from amazing options like Google ads, retargeted...
How to Make Your Facebook Advertising Work Harder
When many companies start placing Facebook ads, they quickly become frustrated. The user interface is new and unfamiliar. The campaign...
Will Hidden Likes = Less Money for Instagram Influencers?
Think back to 2012. It was an exciting time in social media, and Facebook decided that a still-young Instagram was totally worth $1...
Which Social Media Ads Work Best?
While many companies are becoming familiar with Facebook ads, not every business understands the value of Pinterest, Instagram, LinkedIn,...
Facebook Fixes: Choosing Effective Images
Photos of people generally do better than other types of photos. And photos that zoom in tight to faces usually do better than wider shots.
Fixing Facebook 101: Frequency
Wh en we talk to business owners, many smart marketers tell us they tried Facebook and it didn’t work for them. It's not surprising. ...
