Content Marketing Starts With Goals
These days, lots of clients are getting more excited about online content. They want to “get out there” and “be recognized.” However, many of these same businesses are unsure how content marketing programs can make a difference to their bottom lines. The truth is, unless you share your business intentions with your marketing partners, it’s hard for those partners to create an effective program. Of course, no matter which specific targets are in place, all content marketing co
